Iowa State Memorial Union

8 Wedding Trends of 2018

Posted on 10/01/2018 at 04:12 PM by Alex Bartholomew

8 Wedding Trends of 2018


  Lucy Hernandez, 

  MU Wedding Coordinator 



   1. Color of the Year- Ultra violet

To ring in the year 2018, Pantone has selected “Ultra Violet” as its color of the year. 

This “dramatically provocative and thoughtful purple shade” has earned its reputation as an embodiment of “originality,

ingenuity and visionary thinking that points us toward the future”. With purple already a wedding fan favorite, Ultra Violet

 has achieved its status as 2018’s #1 addition to Bride’s color palettes with fervor. Create a statement with this bold hue and incorporate

it into your bridal décor in the form of a daring floral bouquet, the calligraphy on your invitations, or as striking as a deep purple wedding cake.






   2. Creative Cuisine    

With the food and beverage aspect of a wedding about 20% of a bridal budget,

it is a common fact that dinner is a huge part of a wedding- and often one of the

details guests remember the most. In light of this, couples have chosen to make the most

of this portion of the wedding and truly make it memorable by adding a whimsical spin to

their dessert and dining options. In 2018 you will see more complex spreads such as

vintage food trucks during cocktail hour, donut bars in lieu of traditional dessert options,

and elaborate culture infused recipes such as specific food and drink from the area where the couple first met.






   3. Minimalist weddings 

The common phrase “Less is More” really speaks volumes for brides getting married in 2018.

While extravagant and over the top weddings will never go out of style, currently,

minimalist weddings are taking flight and becoming more popular as the year unravels.

Keep your celebration décor simple and sweet by incorporating lots of greenery,

geometric, and metallic accents into your wedding design. Contemplate showcasing a

naked cake with little to no frosting for your dessert, geometric hanging shapes as your

altar backdrop, or copper back chiavari chairs for your reception. 



   4. Quirky Stationery

Give your 2018 wedding a twist with this approaching wedding trend. No longer are couples

settling for classic black and white printed invitations, or standard reception name cards.

 Now, brides are thinking outside of the box and implementing divergent stationery into

their overall wedding vision. To jump on this bandwagon, consider adding flair to your

parchment by providing passport inspired invitations for a destination wedding,

embroidered handkerchief programs for outdoor affairs, or wood carved slabs as place settings.




   5. Brighter Blues

We’ve all heard the term ‘Navy Is the New Black”, but according to,

men are leaning more towards brighter blues to lighten up their big day. Softer tints of

blue are emerging as groom’s new go-to color choice for attire, and it can be seen as a new

wedding apparel staple. Instead of a typical black or navy tuxedo, opt for a rich Royal Blue

3 piece suit for your hubby or an array of Cobalt blue for the groomsmen.



   6. Out with the old, in with the Boho

In the last couple decades, homely Brides have gravitated towards

the rustic wedding theme; think a renovated wooden barn with a ceiling of

twinkly lights and cowboy boot donned bridesmaids in yellow dresses. This has

been a wedding style for ages, but in 2018, brides are moving more towards the

Bohemian vibe and leaving the rustic fad in the country. Make the switch by styling

your hair in a loose fishtail braid topped with a flower crown, macramé and crocheted

textiled linens as opposed to the typical red and white checkered, and opt for an oversized

cascading bridal bouquet full of leafy greens, peonies, and dahlias as an alternative

of a simple arrangement of wildflowers.




   7. After party emphasis 

For most couples, their wedding day is one of the best days of their life.

So why does it have to end when the wedding does? This year, more couples

are placing a heavy emphasis on Wedding after parties to keep the fun flowing.

Invite guests to continue the celebration in one of three ways: either to a central

location such as a local bar spur of the moment as the reception concludes,

organize a reception-part-two with a booked out room in a nearby venue or the

hotel where guests are staying, or have a casual affair back at the home of

the newlyweds. Whichever way you choose, rest assured your guests will be

in for a night they’ll never forget!



   8. Eco friendly

Calling all environmentally conscious brides-2018 is going to be the perfect year to

celebrate your matrimony. As more emphasis is being placed on keeping the earth

clean and finding innovative new ways to become more eco-friendly, the wedding industry

is no exception. In order to transition into more sustainable nuptials, begin with the venue.

Book a beautiful outdoor vineyard or family farm for the ceremony where all your lighting can

be provided for you. Save paper by sending electronic save the dates, using companies like

Paper Source who print on recycled paper, or throwing biodegradable confetti with your grand

send off. Contract farm-to-table caterers whom operate with local and organically grown food,

and eliminate extra waste by having your escort cards double as favors to take home.

You can also choose to wear a vintage gown from an important family member or hire a

designer, such as “Wear Your Love”, who uses sustainable fabrics including silk and organic cotton.


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